Pinterest Baords are a Wardrobe Game-Changer
Used without intention, Pinterest can be a black hole (an entertaining one, albeit). One minute you’re pinning “clean girl aesthetic” to your Pinterest boards, the next you’ve convinced yourself you need a lavender tulle skirt and cowboy boots (does sound cute tbf).
But here’s the thing — if you use Pinterest boards with intention, it becomes the best free personal stylist you’ll ever have. It’s not just for recipes you’ll never cook or bathroom tiles you can’t afford. Pinterest is a slow fashion girl’s best-kept secret: a tool that helps you figure out your style, avoid buying things you’ll regret, and curate a wardrobe that reflects and works for you.
So let’s talk about how to use Pinterest to curate looks that suit your body shape, personal style, and season — all while keeping your wardrobe sustainable and guilt-free.
Why Pinterest Is Perfect for Ebracing Slow Fashion
Unlike TikTok trends that burn out faster than a cheap candle, Pinterest is built for longevity. Pins stay relevant for months, even years. That means your boards become a visual diary of your style — not just a chaotic mood swing in collage form.
Pinterest helps you:
- Spot patterns in what you like (not just what’s trending).
- Edit your wardrobe based on what you already own.
- Shop intentionally — fewer impulse buys, more thoughtful additions.
Translation? It’s slow fashion gold.
Step 1: Get to Know Yourself
The biggest Pinterest trap? Pinning everything and ending up with Pinterest boards that look like 12 people’s wardrobes fighting for attention. To curate with intention, you need a little self-knowledge and clarity first.
Your two anchors and an intention should be:
Find your season (colour analysis). Are you a warm autumn, a cool summer, a bright spring, or a deep winter? The colours you wear close to your face matter — they can make you look radiant or washed out. (Psst: we’ve got a complete guide on How to Find Your Season if you’re stuck.)
Find your Kibbe (body lines/essence). Kibbe isn’t just “pear vs. apple.” It’s about your proportions, bone structure, and vibe (yes, vibe). Knowing your Kibbe saves you from buying clothes that fight your natural lines. You can ignore this completely of course and wear whatever you like.
Let Pinterest reveal your style personality.
You don’t need to have your style nailed down before you start. The whole point of this process is to discover it. As you pin, you’ll start to notice patterns:
- Do you keep saving outfits with tailored blazers, or do floaty dresses dominate?
- Are you drawn to muted neutrals, or does your board look like a box of crayons exploded?
- Do the silhouettes repeat — wide-leg trousers, oversized knits, cropped jackets?
- What accessories show up again and again — chunky gold hoops, tiny handbags, trainers?
These repetitions are your style blueprint. They show you what you’re consistently attracted to, beyond fleeting trends. This isn’t about having one fixed label like “minimalist chic” — it’s about recognising the recurring themes that feel like you.
👉 By combining your colour season, your Kibbe lines, and the patterns on your Pinterest boards, you’ll start to see your personal style emerge naturally. Pinterest doesn’t just reflect your taste — it helps you define it.
Step 2: Create Pinterest Boards Like a Stylist (With Sub-Categories That Work for Real Life)
Here’s the secret: if you just have one giant “Outfit Inspo” board, it’ll end up looking like a scrapbook — fun to scroll, but difficult to use. The trick is to segment your Pinterest boards like a stylist would organise a client’s lookbook. That way, when you need inspo, you know exactly where to look.
1. Main Style Moodboard:
Your catch-all for initial pins. Think of it as your “big messy brainstorm.” Once you see patterns, you’ll filter those pins into more specific boards.
2. Lifestyle Boards: Everyday Fits
Think about the roles your wardrobe needs to play in your real life, not just Pinterest fantasy land. Below are five suggestions for your lifestyle Pinterest boards and the types of looks they might cover.
Workwear Staples
- Office and meeting-approved looks
- Business casual layering
Everyday Casual
- School run outfits
- Coffee shop chic
- Grocery-store-but-make-it-cute looks
Evening & Partywear
- Dinner date looks
- Birthday party / club night outfits
- Cocktail dress inspo
Special Occasion
- Weddings
- Christenings
- Formal events
Athleisure & Comfort
- Gym-to-brunch looks
- Errand-running outfits
- Cosy at home
3. Seasonal Boards
Within each of your Lifestyle Pinterest Boards, include seasonal subsections – your everyday casual looks very different at the height of summer to the depths of winter.
4. Body Shape / Kibbe Boards
Boards tailored to your lines and proportions, so you can save ideas that work with your body. On this board, save reference images of the type of styles that suit your body type that also resonate with your personal style.
You can find out your body type by reading our blog post here or jump straight into our Kibbe Pinterest board templates and get pinning.
5. Colour Palette Boards
If you’ve found your season (Autumn, Winter, Summer, Spring), create colour-specific boards so you can visualise how your palette comes together.
You can find out your season by reading our blog post here or jump straight into our Season Pinterest board templates and get pinning.
6. Accessories & Details Boards
Because sometimes it’s not about the outfit, it’s about the finishing touches.
- Bags & Shoes Inspo
- Jewellery by Season (e.g., gold warmth for Autumn, silver shine for Winter)
- Hair – looks for your do
- Makeup Boards (soft glam, bold lip, seasonal palettes)
7. Secret Fantasy Board
For everything you love but know you’ll never wear. Ball gowns, ’90s supermodel slips, ski chic if you don’t ski… keep them here. They’re allowed to live rent-free in your brain, just not in your actual wardrobe.
The golden rule: your boards should reflect your real life — not an imaginary one. If you don’t go to black-tie galas, you don’t need a “Black-Tie Eveningwear” board. Keep it practical, and it’ll actually guide your wardrobe.
Step 3: Clever Curation with Smart Searching
Don’t just type “outfit inspo” and start pinning like a magpie. Pinterest works best when you teach the algorithm what you want.
Try searches like:
- “Soft autumn casual outfits”
- “Petite capsule wardrobe summer”
- “Dramatic Kibbe evening wear”
- “French minimalist spring wardrobe”
Once you’ve pinned 20–30 looks, Pinterest’s More Ideas feature starts feeding you similar and accurate inspiration. Keep saving consistently and your feed will become your dream wardrobe on steroids.
Step 4: Audit Your Wardrobe Against Your Boards
This is where your commitment to slow fashion comes in. Pinterest isn’t about encouraging more hauls — it’s about making sense of what you already own.
- Pull out pieces from your wardrobe that match your pinned looks.
- Identify gaps → maybe you need one perfect blazer, not five more jeans.
- Be ruthless → if you never pin the style of a piece you own, maybe it’s not you anymore and it’s time to responsibly rehome it.
Step 5: Plan Sustainable Additions (Without the Haul Mentality)
This is where a lot of people slip up. You’ve built your Pinterest boards, spotted your style, audited your wardrobe… and now the temptation is to go on a massive haul to “complete” the picture. Don’t. Slow fashion isn’t about filling gaps overnight — it’s about adding intentionally and sustainably, one step at a time.
Here’s how to do it:
1. Turn Your Pinterest Boards into a Shopping List
Your boards are basically a wishlist disguised as inspo. Scroll through and write down the specific pieces that come up again and again — e.g. “camel coat,” “cream wide-leg trousers,” “gold hoop earrings.” These become your shopping priorities.
👉 If it doesn’t show up repeatedly on your boards, you probably don’t need it.
2. Set Up Saved Searches
Don’t waste hours scrolling secondhand apps — let the apps work for you.
- On Vinted, create saved searches for your wishlist items (e.g. “soft autumn camel coat,” “Arket cream trousers”). You’ll get notifications when something new matches.
- Do the same on eBay, Depop, or your favourite vintage store app.
- Treat it like dating — don’t settle for the first “meh” match. Wait for the right piece.
3. Shop with Intent, Not On Impulse
Impulse buys = style clutter. Intentional buys = wardrobe harmony. When you’re about to purchase something, ask yourself:
- Does it fit my seasonal colour palette?
- Does it suit my Kibbe/body lines?
- Can I find it already pinned on my boards?
- Will it work with at least 3 outfits I already own?
If the answer’s no — pass.
4. Upgrade What You Already Own
Sustainability isn’t always about buying secondhand — sometimes it’s about making the most of what’s already hanging in your wardrobe.
- Tailor trousers that are too long.
- Dye faded clothes into a colour that suits your palette.
- Swap buttons, shorten sleeves, or crop jackets to align with your Kibbe lines.
- Upcycle pieces that no longer spark joy into something you will wear.
5. Borrow, Swap, Share
Some styles you only need once. Instead of buying a sequin dress for one night, borrow from a friend or try renting (we LOVE renting). Your Pinterest board can double as your “moodboard” for swaps or rental apps — show people the look you’re after and see what they’ve got.
6. Invest Slowly, Not All at Once
Pinterest makes it tempting to want the full capsule wardrobe immediately. Resist.
- Add one high-quality piece per season instead of ten fast-fashion dupes.
- Think in terms of longevity — a good coat, quality denim, a timeless bag.
- Let your wardrobe evolve as your life and boards evolve.
💡 Remember: slow fashion is about progress, not perfection. Each mindful purchase brings your wardrobe closer to the Pinterest version of you.
Step 6: Keep Boards Alive & Evolving
Your Pinterest boards shouldn’t be static. Like you, it evolves.
- Update seasonally — add spring layers, winter boots etc.
- Edit regularly — delete pins that no longer spark that feeling of youness.
- Refresh and revitalise — because your style will shift as your life does.
- Pinterest isn’t about “locking in” one look forever. It’s about curating an evolving visual story of your style, season after season.
Conclusion: Slow Style the Pinterest Way
Pinterest isn’t just a pretty place for imaginary outfits and visual aesthetics. Used with intention, it’s a slow fashion tool that helps you:
- Discover what flatters you (colours, shapes, lines).
- Rewear and restyle what you already own.
- Shop smarter, slower, and more sustainably.
So next time you fall down a Pinterest rabbit hole, remember: your boards aren’t just inspo. They’re your personal stylist, your sustainable shopping assistant, and your guide to a wardrobe that finally feels like you.
Ready to start? Dive into our guides on How to Find Your Season and How to Find Your Kibbe (coming soon) to build boards that truly reflect your style or take a look at our Pinterest boards templates here.
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